Guideline 2.5.19 rejection: Hidden or undocumented features
What it means, why it happens, and how developers get through it.
Subject line you may see: Guideline 2.5.19
Common real causes
- Server-gated or date-gated features
- Hidden menus or gestures
- Features not described in Notes for Review
How to fix it
- Document every feature in Notes for Review, including flagged ones
- Give the reviewer a way to see date-gated content now
- Remove unfinished features from the binary instead of hiding them
What to put in your reply
Thank them and name Guideline 2.5.19. Say exactly what changed, and in which version and build. Give a numbered path the reviewer can follow. Attach proof: screenshots or a screen recording.
The full fill-in-the-blanks reply for 2.5.19 is in the Rescue Kit.
Real cases: others who got 2.5.19
No public cases logged yet.
Questions developers ask about 2.5.19
What does a Guideline 2.5.19 rejection mean?
New number since Oct 16, 2026: anything the reviewer cannot see but the binary can switch on.
Why do apps get rejected under Guideline 2.5.19?
The most common real causes: server-gated or date-gated features; hidden menus or gestures; features not described in Notes for Review.
How do I fix a Guideline 2.5.19 rejection?
1. Document every feature in Notes for Review, including flagged ones. 2. Give the reviewer a way to see date-gated content now. 3. Remove unfinished features from the binary instead of hiding them.
Do I need a new build for Guideline 2.5.19?
Fix, new build, then reply. Something in the binary has to change. Fix it, bump the build, resubmit, and reply with what changed and how to verify. This is how the guideline is usually resolved, not a prediction for your app.
How should I reply to App Review about Guideline 2.5.19?
Reply in App Store Connect. Thank the reviewer and name Guideline 2.5.19, say exactly what changed and in which version and build, give a numbered path the reviewer can follow, and attach proof such as screenshots or a screen recording.
Stuck on 2.5.19?
Do it yourself, faster
App Store Rejection Rescue Kit: the full decoder, 12 reply templates, Notes for Review templates, and a 60-point preflight checklist.
Get the kit, $12Have it written for you
Send your rejection, get a reply drafted for your exact case. Kit buyers get $10 off.
AI-assisted, built on Apple's App Review Guidelines. Not a guarantee of approval. If we do not deliver within 24 hours, you get a full refund.
Reply service, $29Related rejections
Source: Apple's App Review Guidelines, section 2.5.19, as revised October 16, 2026. Last checked . Always read the current official text. How we write these guides.